History and Team

Bluepoint Research was founded in 2014 by Jörg Fabert. The company is located in Erkrath close to Düsseldorf.

Owner and managing director

Jörg Fabert

graduate in business administration with the emphasis on the category groups marketing and communication

Since 1989, he is working in market research and operated as managing director as well as shareholder for several well-known medium-sized market research agencies in the past.

He is personal member of Marketing Club as well as BVM (Berufsverband deutscher Markt- und Sozialforscher e.V.) since several years.

Dagmar Keil

marketing specialist

has managed the statistical analysis in a market research department on client´s side for several years before she became executive officer of the data analysis department of a well-known medium-sized market research institute.

At Bluepoint Research she is also responsible for data entry and data analysis with all statistical methods and common analyses. Due to her extended market research experiences, she is the contact person for all questions concerning data analysis.